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Reading: Idrissa Barry Jalloh: 25-Year-Old Sierra Leonean Filmmaker Leading Digital Transformation in Content Creation Industry
Reading: Idrissa Barry Jalloh: 25-Year-Old Sierra Leonean Filmmaker Leading Digital Transformation in Content Creation Industry

Idrissa Barry Jalloh: 25-Year-Old Sierra Leonean Filmmaker Leading Digital Transformation in Content Creation Industry

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Sallu Kamuskay
By Sallu Kamuskay 381 Views 8 Min Read
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How 25 Year Old Sierra Leonean Filmmaker Is Taking The Lead in Digitalizing The Content creation Industry.
How 25 Year Old Sierra Leonean Filmmaker Is Taking The Lead in Digitalizing The Content creation Industry.

Idrissa Barry Jalloh is a Sierra Leonean Creative Entrepreneur, Filmmaker, Cinematographer, Digital Artist, Film editor, Youth Advocate, that create visual effects, motion and steel graphics for movies, TV commercials, events, companies, founder of the Academy of Motion Pictures and Art Ltd, Founder and Executive Director of the National Film Awards and the Director, Producer, Executive Producer and Cinematographer of blockbuster political drama, led by the incomparable Christiana Kamara as the enigmatic First Lady of the Republic.

Idrissa Barry Jalloh shooting Bormeh Series
Idrissa Barry Jalloh shooting Bormeh Series


Born on the 23rd of July 1998 in Makeni, Northern part of Sierra Leone to Sierra Leonean parents. Idrissa Barry Jalloh has worked as senior Graphics Editor at the Africa Young Voices Media Empire. Idrissa Barry Jalloh founded the the Sierraflixx inc.. An OTT Video-on-demand(VOD) streaming and distribution Platform which is a subsidiary company under SierraFlixx Group LLC. A mass media, marketing, production, general merchandise, brand creation and management, events management and planning, multimedia and consultancy company to help fellow filmamkers earn money from their content and also get a a global viewership. The Sierraflixx Group is registered in the United States and UK as Sierraflixx Group LLC and in Sierra Leone Sierraflixx Group of companies.

Barry is also part of youth leadership and advocacy network(YLA) an organisation that seek to empower and advocate for youth development in Sierra Leone and beyond.

Idrissa Barry Jalloh in Photo Learning editing in Makeni after watching YouTube Tutorials

Born in Makeni and raised in Kenema and Freetown, Jalloh later moved to Kenema where he attended the St Charles Luwanga Primary School Kenema and proceeded to the Government Secondary School Kenema, where he sat to his WASSCE. He furthered to Silicon Pro College of ICT Freetown and also went to the creative land school of media and art and Accra Film School in Ghana and also Obasanjo youth and skills acquisition college Newton. He is a certified Adobe Expert from Adobe Creative Cloud. He lectures graphics at Competency College of Technology in Freetown. Barry recently completed an entertainment entrepreneurship course at Lynda Online University.

Idrissa Barry Jalloh photo in Ghana during a short film training with creative land

At a very young age, he fell in love with graphics design while watching a movie, he always wanted to make science fiction movies like Matrix. Inspired by Tyler Perry, a Hollywood filmmaker, and entrepreneur, idrissa Barry Jalloh took on the journey of film making.

At age 16, Barry moved to Freetown where he thought he could finally realize his truest potential in filmmaking because of the opportunities available. While in Freetown, he came in contact with a friend who knew a bit about graphics design and the internet. His friend helped him with some tutorials. His career in graphics design started from there, and he continued learning online on e-learning platforms especially YouTube.


Idriisa Brry Jalloh in a photo in Liberia covering Ecowas Coference

Idrissa Barry Jalloh started his career professionally at the teenager of seventeen; when he started releasing some of his hand works. His creativity, humility for his colleagues, authority, and his clients coupled with his powerful techniques for visual effects have bought him space even at the international scene. Barry creates many visual graphics design including steel graphics and creator title sequences for TV’s, events, and films. He works with software like 3D, After Effects, Avid Media Composer, Davinci Resolve Studio and almost all the Adobe Software packages. He uses mostly the major graphics design software packages.  He has participated in many forms of production and has greatly influenced the visual effects industry with his innovative skills. His story is an inspiring tale and his influence in the industry is truly incredible. At just twenty years of age, Barry began working on big projects like TV commercials, television graphics design, documentaries, short films, and full-length movies. His work has an enormous online presence which led to project collaborations with major companies including directors , editors, filmmakers and producers including Frank Rajah Arase, Rogers Ofemi and Nick Asgil Jalloh continues to release exciting graphics that are greatly influencing the visual effects community. He has undertaken a good number of major After Effects projects in Sierra Leone, Liberia, Ghana, and beyond. He served as per time Graphics and VFX editor for Life By Design Limited. He served as the Assistant Graphics Editor for the first edition of Big Sister Sierra Leone in 2018. Head of production and graphics media-tel Monrovia Liberia. Official graphics editor National Entertainment Awards Sierra Leone 2019. Official graphics editor Faces of the Northern Entertainment Awards Sierra Leone 2019 and lead graphics editor Miss University Sierra Leone, 2019. He was head of graphics and production at Finnex Pro Ltd Freetown. Prime Assistant Editor and Camera Operator Ipro Multimedia Freetown Sierra Leone. Per time Computer tutor at the Light Centre Ministry All Skilled Programme Monrovia, Liberia. Head of graphics and VFX AYV media empire 2018-present.  Graphics and VFX editor Housemate Salone reality TV show from 2018 and to current. His interesting visual effects style and unconventional humor intrigued viewers of his powerful techniques for visual effects that were comprehensive and entertaining made him attain the head of graphics at the biggest media houses in Sierra Leone, the African Young Voices Media Empire as the Head of Graphics. A position he attained because of his techniques and what he is capable of handling as a professional graphics editor. As it is, almost all of the content aired by the AYV TV must have his touch.

Idrissa Barry Jalloh
Idrissa Barry Jalloh


Recognizing Sierra Filmmakers

He founded the Sierra Leone National Film Awards (NFA)  to annually recognize excellence among professionals and non-professionals who have contributed to the Sierra Leone film industry. NFA also facilitates the development and showcases the social relevance of Sierra Leone cinema from filmmakers across the globe. NFA is an annual celebration of the brightest and the best in Sierra Leone movie. It is the biggest gathering of movie makers across the country and the Diaspora. The awards aimed at honoring and promoting excellence in the Sierra Leone movie industry as well as uniting Sierra Leoneans through arts and culture.  It celebrates excellence in the Sierra Leone Movie industry.  NFA also encourages professionalism in filmmaking and also offers professional development and networking opportunities. The award presentation will be attended by numerous media representatives, celebrities, politicians, journalists, actresses, and actors from all across the world. The NFA Awards are widely considered to be Sierra Leone’s most important film event and the most prestigious award in Sierra Leone.

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Sallu Kamuskay is a Sierra Leonean communication strategist, fixer, blogger, youth organiser, event manager, spokesperson, and public relations expert. His work has been regularly referenced and published by national and international media and public policy institutions. Sallu Kamuskay was a child during the brutal war in Sierra Leone. Growing up in the midst of conflict, Sallu witnessed unimaginable abuse of children and gross violations of human rights. The horrors he witnessed during the Civil War had a terrible impact on him at a very tender age. But despite the shock of the war, Sallu never lost hope. He started on a journey of recovery, studying, and working for a better future. At age 15, Sallu entered into the world of activism and advocacy. Sallu Kamuskay was the Vice President of the Young Leaders Organisation, a member of the National Youth Council. The Young Leaders is one of the oldest youth-led organisations in West Africa. The organisation was formed by a group of young leaders, and launched by the then Head of State/President of Sierra Leone. Sallu was part of the group of young leaders who participated in and contributed to the establishment of the National Youth Council. The Commonwealth supported the training for trainers programme with line ministries and youth stakeholders in which key, representatives of youth council, student union and civil society/private sector youth platforms were engaged and empowered in the effective engagement and inclusion of youth. Sallu is co-founder and Executive Director of the Salone Messenger, a global multimedia and public relations firm based In Sierra Leone. Sallu has worked on various developmental and policy issues such as Poverty, Climate Change, Human rights, Child Rights, Education, Health, Gender Equality, Civic Engagement, Government policies, Information Communication Technology for Development and the Sustainable Development Goals, and has also been contributing to various global events and advocacy campaigns. Sallu Kamuskay is the co-founder and Executive Director of the Salone Messenger, a global Multimedia and Public Relations Firm based in Sierra Leone with the latest news and information, on top stories, business, politics, entertainment, and more. Sallu is working with a leading technology company in Africa, Techfrica, that has recently developed and launched a social media, messaging Supfrica with over 150,000 downloads on the Google play store in less than 4 days. He is the Adviser and Media coordinator for the App to give people the platform to connect and communicate to help shape their future with a very fast internet that allows users that live in deprived and hard-to-reach areas with poor internet facility to be able to communicate as it allows and stronger on 2 and 3 G network reception. Sallu has over 9 years of experience in youth engagement, inclusion, and coordination both at local and global levels, giving voice to young people and engaging young people to build a better world. He has served as coordinator for the Wave Alliance which brought together youth-led organisations who attended an international training in South Africa organized by the International Organization – Waves for Change. Sallu is working with the MLT, Waves For Change, and the Government to develop safe spaces for young people, with a view to contributing to the overall development goals of young people including health, as well as to community rebuilding. Sallu is currently the Programme Director for the Wave Alliance, which is a coalition of youth-led and community-based organisations that have successfully introduced evidence-based Surf Therapy programs to young people in communities, with a focus on mental health, peace building and sustainable development. Sallu is currently the focal point and face of Africa’s Faces Social media platform which is a global Social media platform that brings together people from across the world to share their moments, connect, share videos, and interact with friends giving more preference to excluded continents like Africa. Sallu Kamuskay has devoted his time to working for or contributing to a number of national and international organizations and companies, including the Techfrica Technology Company, United Nations, ECOWAS, European Union, Commonwealth Africa Initiatives. This work has led him to travel to a number of countries to contribute to global youth platforms. Sallu is the lead Coordinator for Peace Tour programme, an initiative supported by the European Union, Africa Union, ECOWAS focusing on uniting and empowering young people and local communities. Over the years, Sallu Kamuskay has been using his Techno phone to be able to tell stories, the phone he used to tell the story of Gbessay during Ebola who was admitted at one of the Ebola treatment centers after rumors that she had Ebola when the actual sickness was ulcer, she was almost abandoned at the treatment canter with no medication provided to her. She could have died. Sallu told the story via social media and was able to secure funding from the United Sierra Leone to buy her medication and advocated for her. She was later discharged and taken home, He did the same to a patient that died and was abandoned in the street, Sallu Kamuskay used his phone and shared the message across, the corps was later taken and buried. It could have been more disaster without his voice. The story of late America Stress 3-year-old daughter. The hero’s daughter was abandon after his father's death. He shared her sad story and was able to get a sister who has taken the child as her own and is currently providing her with educational support. The article of America Stress can be read on the link below Sallu Kamuskay feels the stories of Gbessay, America stress and that of many others need to be told. The media house we have cannot better tell these stories, they are better reporters than telling human interest stories. He created the Salone Messenger platform and brought together passionate storytellers to be able to tell these compelling stories.