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Reading: From Street Hawker in Freetown to African Entrepreneur Paving the way in China.
Reading: From Street Hawker in Freetown to African Entrepreneur Paving the way in China.

From Street Hawker in Freetown to African Entrepreneur Paving the way in China.

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Sallu Kamuskay
By Sallu Kamuskay 452 Views 5 Min Read
5 Min Read
From Street Hawker in Freetown to African Entrepreneur Paving the way in China.

From Street Hawker in Freetown to African Entrepreneur Paving the way in China.

Mohamed Lamin Yahffa, founder and CEO of Zulumadingo company a Sierra Leonean company that provides a vast range of products and services. Their services ranges from building materials, furniture, medical equipment, online store, Agriculture and more, talks about his company’s operation, the opportunities and challenges of founding a business, and how his company is  helping to provide jobs for African youth.

Born in Kanikay, the eastern part of Freetown, Mohamed Lamin Yahffa is a Sierra Leonean entrepreneur, Philanthropist, and founder of the ZuluMandingo Company, a Sierra Leonean company that provides a vast range of products and services. Their services ranges from building materials, furniture, medical equipment, online store, Agriculture and more.

Growing up in the central part of Freetown, around the Ghetto hood.  Mohamed Lamin Yahffa experienced a lot of challenges, the long-decade civil war had a negative impacts on his childhood experience and education, Mohamed lost his father at the age of 3. At a very tender age, Mohamed’s mother took care of him and his sisters. Mohamed use to help his mother during weekends and holidays to hawk in the street of Freetown selling kerosene and foodstuff for him to be able to pay his fees.

Mohamed attended ST Theresa, John F Kenedy and Boxing memorial Primary schools where he did his primary education. He later moved to Albert Academy School where he did his secondary and senior secondary school education. Mohamed later enrolled at the Licsal Business College where he pursued a degree in Finance and later moved to the IPAM University of Sierra Leone where he completed his Bachelors Degree in Applied accounting. Mohamed is a certified Accounting Technician (CAT) and holder of the Institute of Commercial Management. (ICM). In China, Mohamed holds a Bachelor in Trade and Economics and is currently pursuing his masters in textile, designing and entrepreneurship.

Mohamed worked at the bank after graduation for several years and later decided to start-up his own business by establishing the Global Shipping Agency, a logistics and shipping Agency Company in Sierra Leone. Mohamed later moved from Sierra Leone to China to further his education and business venture.

Arriving in China, Mohamed saw a lot of potentials and opportunities that open his eyes to the entrepreneur he is today. “I saw the things that were impossible back home now possible in China and so I wanted to tap into these opportunities, “Mohamed told us during an interview at Salone Messenger Mohamed then taps into the opportunities, and learn new skills and then puts those skills into practice.

We had an exclusive interview with the founder of Zulumadingo Company during our conversation with young change-makers in all works of life. Read below

Sallu Kamuskay

As a company, what would you say is/are your biggest project?

Mohamed Lamin Yahffa

“My company has released its first-ever supporter jersey that will be used in next year’s Africa Cup of Nations in Cameroon, I feel this news rebrand our country’s image, I am also currently working on an online store called the Africa First Choice Continental Market which is aimed at promoting direct contacts between African business people and international suppliers by providing useful information on various aspects of the African market. Covering specific trade sectors and commodities, articles and features on AFCCM. It will provide useful insights into the changing demands and needs of the African market – especially from a global perspective. I have also put together a hand-out booklet called 50 most initiative ideas to start up business for young people that teach young people how to start a business from nothing, it captures both my experience and the experiences of other international successful businessmen and women I came in contact within my line of work  “

Sallu kamuskay

What are the services you offer as a company and where are your operational areas?

Mohamed Lamin Yahffa

“We are into a clothing line, real estate, Agriculture, online Business, Building materials, furniture with branches in China, South Africa, Nigeria, Sierra Leone, Botswana, Lesotho, Gambia and Liberia






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Sallu Kamuskay is a Sierra Leonean communication strategist, fixer, blogger, youth organiser, event manager, spokesperson, and public relations expert. His work has been regularly referenced and published by national and international media and public policy institutions. Sallu Kamuskay was a child during the brutal war in Sierra Leone. Growing up in the midst of conflict, Sallu witnessed unimaginable abuse of children and gross violations of human rights. The horrors he witnessed during the Civil War had a terrible impact on him at a very tender age. But despite the shock of the war, Sallu never lost hope. He started on a journey of recovery, studying, and working for a better future. At age 15, Sallu entered into the world of activism and advocacy. Sallu Kamuskay was the Vice President of the Young Leaders Organisation, a member of the National Youth Council. The Young Leaders is one of the oldest youth-led organisations in West Africa. The organisation was formed by a group of young leaders, and launched by the then Head of State/President of Sierra Leone. Sallu was part of the group of young leaders who participated in and contributed to the establishment of the National Youth Council. The Commonwealth supported the training for trainers programme with line ministries and youth stakeholders in which key, representatives of youth council, student union and civil society/private sector youth platforms were engaged and empowered in the effective engagement and inclusion of youth. Sallu is co-founder and Executive Director of the Salone Messenger, a global multimedia and public relations firm based In Sierra Leone. Sallu has worked on various developmental and policy issues such as Poverty, Climate Change, Human rights, Child Rights, Education, Health, Gender Equality, Civic Engagement, Government policies, Information Communication Technology for Development and the Sustainable Development Goals, and has also been contributing to various global events and advocacy campaigns. Sallu Kamuskay is the co-founder and Executive Director of the Salone Messenger, a global Multimedia and Public Relations Firm based in Sierra Leone with the latest news and information, on top stories, business, politics, entertainment, and more. Sallu is working with a leading technology company in Africa, Techfrica, that has recently developed and launched a social media, messaging Supfrica with over 150,000 downloads on the Google play store in less than 4 days. He is the Adviser and Media coordinator for the App to give people the platform to connect and communicate to help shape their future with a very fast internet that allows users that live in deprived and hard-to-reach areas with poor internet facility to be able to communicate as it allows and stronger on 2 and 3 G network reception. Sallu has over 9 years of experience in youth engagement, inclusion, and coordination both at local and global levels, giving voice to young people and engaging young people to build a better world. He has served as coordinator for the Wave Alliance which brought together youth-led organisations who attended an international training in South Africa organized by the International Organization – Waves for Change. Sallu is working with the MLT, Waves For Change, and the Government to develop safe spaces for young people, with a view to contributing to the overall development goals of young people including health, as well as to community rebuilding. Sallu is currently the Programme Director for the Wave Alliance, which is a coalition of youth-led and community-based organisations that have successfully introduced evidence-based Surf Therapy programs to young people in communities, with a focus on mental health, peace building and sustainable development. Sallu is currently the focal point and face of Africa’s Faces Social media platform which is a global Social media platform that brings together people from across the world to share their moments, connect, share videos, and interact with friends giving more preference to excluded continents like Africa. Sallu Kamuskay has devoted his time to working for or contributing to a number of national and international organizations and companies, including the Techfrica Technology Company, United Nations, ECOWAS, European Union, Commonwealth Africa Initiatives. This work has led him to travel to a number of countries to contribute to global youth platforms. Sallu is the lead Coordinator for Peace Tour programme, an initiative supported by the European Union, Africa Union, ECOWAS focusing on uniting and empowering young people and local communities. Over the years, Sallu Kamuskay has been using his Techno phone to be able to tell stories, the phone he used to tell the story of Gbessay during Ebola who was admitted at one of the Ebola treatment centers after rumors that she had Ebola when the actual sickness was ulcer, she was almost abandoned at the treatment canter with no medication provided to her. She could have died. Sallu told the story via social media and was able to secure funding from the United Sierra Leone to buy her medication and advocated for her. She was later discharged and taken home, He did the same to a patient that died and was abandoned in the street, Sallu Kamuskay used his phone and shared the message across, the corps was later taken and buried. It could have been more disaster without his voice. The story of late America Stress 3-year-old daughter. The hero’s daughter was abandon after his father's death. He shared her sad story and was able to get a sister who has taken the child as her own and is currently providing her with educational support. The article of America Stress can be read on the link below Sallu Kamuskay feels the stories of Gbessay, America stress and that of many others need to be told. The media house we have cannot better tell these stories, they are better reporters than telling human interest stories. He created the Salone Messenger platform and brought together passionate storytellers to be able to tell these compelling stories.