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Reading: 28-Year-Old Tanzanian Enterpreneur And Former TV Talk Show Host Create A Hassle-Free, Offfline Money Payment Platform
Reading: 28-Year-Old Tanzanian Enterpreneur And Former TV Talk Show Host Create A Hassle-Free, Offfline Money Payment Platform

28-Year-Old Tanzanian Enterpreneur And Former TV Talk Show Host Create A Hassle-Free, Offfline Money Payment Platform

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Sallu Kamuskay
By Sallu Kamuskay 226 Views 4 Min Read
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Benjamin Fernandes is a Tanzanian entrepreneur and TV talk show host in Tanzania who have recently created a hassle-free, offline mobile money payment platform to make sending money to the continent cheaper. Benjamin Fernandes co-founded Nala following the frustrations of some Africans in the diaspora with mobile money payment services.

Africans biggest challenge in the diaspora is the ability to remit to their relatives through safe and cheaper means. Despite the existence of many banking solutions, Africans in the diaspora continue to face multiple challenges sending money home, particularly, irregular migrants.

The app is live in Tanzania and other African countries including Uganda has over 250,000 users. The app makes it easier for users to send money to anyone on any device. All one has to do is download the app to start transacting.

In Tanzania and other parts of Africa, internet penetration is low. Nala’s offline solution mode allows users to send money without data or internet services and at no extra cost.

Fernandes was a television host of youth talk shows and sports shows in Tanzania. He migrated to the U.S. for his first degree at the evangelical Christian University of Northwestern in St. Paul. At the university, the former TV host took interest in economics. He received a full scholarship to school at Stanford through the school’s Africa MBA Fellowship in 2014 and moved back to America.

“I took the two years at Stanford to learn everything I can about fintech,” Fernandes recalled. “In the summer I started working at the Bill and Melinda Gates Foundation and that’s where I met Sam Castle. He was a Ph.D. student at Washington researching mobile payments in MENA and Sub-Saharan Africa.

After Fernandes’ studies, he returned home and started working on Nala while convincing Castle to come on board. Fernandes was a previous winner of the Seedstars Tanzania and the Ecobank Fintech Challenge.

Nala announced in January that it was planning to roll out its beta app targeting UK customers sending back remittances to Uganda and Kenya this year, according to Tech in Africa. This payment option will also be available to Tanzanian customers.

Fernandes said Nala does not only make it easy for people to transact, but also provides users with insight into their accounts. “The offline application allows us to build trust, which is the backbone for any company in the financial services industry,” he said, according to “As we build that trust, we can enable and leverage other services to layer on top of what we’re already doing.”

His goal is to operate in at least 30 countries. Since the app was launched in Tanzania and expanded to Uganda, it has seen a massive subscription. “I wish I could build 15 different fintech companies in Africa because there’s so much that needs to be done,” he said. “Most people think it’s easy, but it’s not. If it were easy, everyone would do it.”

Fernandes attributes the success of his business to building trust. “That means we always have to let users know what we’re doing and what security measures we’re taking with our application,” he said.

Salone Messenger and Africa is proud of Benjamin Fernandes and Nala

Source: Face2faceAfrica


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Sallu Kamuskay is a Sierra Leonean communication strategist, fixer, blogger, youth organiser, event manager, spokesperson, and public relations expert. His work has been regularly referenced and published by national and international media and public policy institutions. Sallu Kamuskay was a child during the brutal war in Sierra Leone. Growing up in the midst of conflict, Sallu witnessed unimaginable abuse of children and gross violations of human rights. The horrors he witnessed during the Civil War had a terrible impact on him at a very tender age. But despite the shock of the war, Sallu never lost hope. He started on a journey of recovery, studying, and working for a better future. At age 15, Sallu entered into the world of activism and advocacy. Sallu Kamuskay was the Vice President of the Young Leaders Organisation, a member of the National Youth Council. The Young Leaders is one of the oldest youth-led organisations in West Africa. The organisation was formed by a group of young leaders, and launched by the then Head of State/President of Sierra Leone. Sallu was part of the group of young leaders who participated in and contributed to the establishment of the National Youth Council. The Commonwealth supported the training for trainers programme with line ministries and youth stakeholders in which key, representatives of youth council, student union and civil society/private sector youth platforms were engaged and empowered in the effective engagement and inclusion of youth. Sallu is co-founder and Executive Director of the Salone Messenger, a global multimedia and public relations firm based In Sierra Leone. Sallu has worked on various developmental and policy issues such as Poverty, Climate Change, Human rights, Child Rights, Education, Health, Gender Equality, Civic Engagement, Government policies, Information Communication Technology for Development and the Sustainable Development Goals, and has also been contributing to various global events and advocacy campaigns. Sallu Kamuskay is the co-founder and Executive Director of the Salone Messenger, a global Multimedia and Public Relations Firm based in Sierra Leone with the latest news and information, on top stories, business, politics, entertainment, and more. Sallu is working with a leading technology company in Africa, Techfrica, that has recently developed and launched a social media, messaging Supfrica with over 150,000 downloads on the Google play store in less than 4 days. He is the Adviser and Media coordinator for the App to give people the platform to connect and communicate to help shape their future with a very fast internet that allows users that live in deprived and hard-to-reach areas with poor internet facility to be able to communicate as it allows and stronger on 2 and 3 G network reception. Sallu has over 9 years of experience in youth engagement, inclusion, and coordination both at local and global levels, giving voice to young people and engaging young people to build a better world. He has served as coordinator for the Wave Alliance which brought together youth-led organisations who attended an international training in South Africa organized by the International Organization – Waves for Change. Sallu is working with the MLT, Waves For Change, and the Government to develop safe spaces for young people, with a view to contributing to the overall development goals of young people including health, as well as to community rebuilding. Sallu is currently the Programme Director for the Wave Alliance, which is a coalition of youth-led and community-based organisations that have successfully introduced evidence-based Surf Therapy programs to young people in communities, with a focus on mental health, peace building and sustainable development. Sallu is currently the focal point and face of Africa’s Faces Social media platform which is a global Social media platform that brings together people from across the world to share their moments, connect, share videos, and interact with friends giving more preference to excluded continents like Africa. Sallu Kamuskay has devoted his time to working for or contributing to a number of national and international organizations and companies, including the Techfrica Technology Company, United Nations, ECOWAS, European Union, Commonwealth Africa Initiatives. This work has led him to travel to a number of countries to contribute to global youth platforms. Sallu is the lead Coordinator for Peace Tour programme, an initiative supported by the European Union, Africa Union, ECOWAS focusing on uniting and empowering young people and local communities. Over the years, Sallu Kamuskay has been using his Techno phone to be able to tell stories, the phone he used to tell the story of Gbessay during Ebola who was admitted at one of the Ebola treatment centers after rumors that she had Ebola when the actual sickness was ulcer, she was almost abandoned at the treatment canter with no medication provided to her. She could have died. Sallu told the story via social media and was able to secure funding from the United Sierra Leone to buy her medication and advocated for her. She was later discharged and taken home, He did the same to a patient that died and was abandoned in the street, Sallu Kamuskay used his phone and shared the message across, the corps was later taken and buried. It could have been more disaster without his voice. The story of late America Stress 3-year-old daughter. The hero’s daughter was abandon after his father's death. He shared her sad story and was able to get a sister who has taken the child as her own and is currently providing her with educational support. The article of America Stress can be read on the link below Sallu Kamuskay feels the stories of Gbessay, America stress and that of many others need to be told. The media house we have cannot better tell these stories, they are better reporters than telling human interest stories. He created the Salone Messenger platform and brought together passionate storytellers to be able to tell these compelling stories.